Digital Marketing introduces you to the fundamentals of promoting products and services in the digital age. Learn how to create impactful campaigns across platforms like social media, search engines, and email through practical strategies and tools. Topics include SEO, SEM, content marketing, social media management, email marketing, analytics, and paid advertising. By the end, you’ll design and optimize campaigns such as a social media brand page and a Google Ads project, gaining the skills and confidence to advance into areas like Performance Marketing, Marketing Analytics, or Brand Strategy.